Are you wanting to humanise your brand? You have come to the right place!

We launched CB Digital Design‘s monthly content days to build the bridge between brands and influencers. They are a fantastic opportunity to create some really on-brand content for all your marketing efforts.

India wearing Feathers Country
Jess wearing Hyde & Hare and Feathers Country
Imogen styling Hyde and Hare
Amy wearing Feathers Country
Jess wearing Waring Brooke

SO, WHY SHOULD YOU GET INVOLVED IN OUR CONTENT DAYS?

5. INCREASING SALES LEADS

There are multiple ways of generating sales leads through our content days.

Firstly, Instagram favours lifestyle imagery which in turn increases results. This type of content drives user engagement, which the algorithm will push out to more people.

Your products will reach 50,000 new customers. You are gaining customers through the authentic connection of an influencer tagging your brand in their posts.

4. CUSTOMER LOYALTY

Using ‘genuine’ content throughout your marketing campaign will help maintain a positive customer, business relationship.

By selling a ‘realistic lifestyle’ (aka not a professional model shoot), this will increase first- and second-time buyers.

It is interesting to know other peoples stories and opinions. Therefore, if you can confidently post a picture of a trusted content creator in your products, you’re on to a winner! And likewise, for that influencer to tag your account it increases brand awareness, loyalty, and trust.

“Using real-life customers gives you the chance to offer your audience an authentic taste of what you and your brand has to offer” Mark Hopkins, Marketing Specialist.

3. A WINNING PARTNERSHIP

Once you have formed a trusted relationship with an influencer, the results are immense.

Influencer marketing is the fastest growing online customer acquisition method, with 74% of people trusting social media to guide purchasing decisions.

Our team takes time to select influencers who have a loyal following, aligning to your target market. Therefore, if they can influence their following to purchase your product, that partnership is so powerful to hit your business goals.

The influencers will also be promoted on your platform and feel connected to your brand.

2. 1-2 MONTHS WORTH OF ENGAGING CONTENT

The CB Digital team are present to ensure the content is on-brand and can be used for all future marketing efforts.

We make sure the photographer captures a mixture of individual and group images to show the products separately and combined, on a range of age/size models.

    1. REACHING AN AUDIENCE OF OVER 50k, ALIGNING WITH YOUR TARGET MARKET

    There is no other opportunity on the market like this. To get involved in a project that goes out to 50k users who align with your buyer persona.

    For a country fashion brand, Chloe and I would handpick influencers interested in country pursuits. We take time to understand exactly who is fitting to represent your brand.

    India wearing Waring Brooke
    Claudia wearing Feathers Country
    Imogen wearing Ballybar Ireland
    Hyde & Hare
    Amy wearing Feathers Country

    We understand that strategising and implementing a full influencer campaign, as a full-time business owner, is time consuming. If you aren’t in a position where you can outsource your marketing efforts, our monthly content days are the perfect solution!

    Everyone involved is provided high-resolution, Insta worthy content. By using this content on your social media and influencers agreeing to tag you on theirs, both parties are seeing a huge increase in awareness.

    If you’re ready to level up your brand and get involved, please email elizabeth@cbdigitaldesign.co.uk for all details on upcoming shoots.

    Imogen Cara wearing Waring Brooke

    DON’T JUST TAKE OUR WORD FOR IT…

    Chloe and Elizabeth organised and hosted a brilliant fun event for both content creators and brands to be able to work together. It was both professional and fun, making everyone feel at ease. I can’t wait for the next one!

    Claudia Sheridan

    Content Creator

    Brilliant organisational skills from both lovely ladies on the day, was comfortable and clear and well worth the trip!

    Imogen Cara

    Content Creator

    Chloe and Elizabeth organised the most amazing day, the location was beautiful, the set up was extremely professional, photographer was amazing and there was even a lovely lunch provided! Thanks girls.

    India Freya Morton

    Content Creator

    Elizabeth Price

    Elizabeth Price

    Marketing Communications Manager