The Gin Kitchen
SOCIAL MEDIA & MARKETING STRATEGY
The Gin Kitchen is a multi-award winning mobile event bar service and drinks agency. Established in 2016, the family run business provides a ‘Best of British’ beverages experience with exceptional service. From corporate hospitality gin tastings to wedding ceremony bar catering.
Social Media Management
Blog Content & Copywriting
Digital Marketing & Strategy
The Gin Kitchen is a project very close to our hearts because it was founded by Director of CB Digital Design, Chloe and her Mother, Trudi.
As a team, we built an entire marekting strategy that skyrocketed their brand awareness and made them a well-known name within the hospitality industry. From structured content pillars to winning national awards, we introduced a full digital marketing strategy. Including other elements, such as; website design, graphic design, PR, blog writing and more.
We are fully trained in crisis management, therefore when the Covid-19 pandemic hit, we adapted our strategy to ensure our goals were still being met. The Gin Kitchen are now fully booked until summer 2022.
We created a 12 month public relations campaign which included press releases, media coverage, awards applications, promotional photoshoots and more. We had the clear objective to raise awareness of The Gin Kitchen, most specifically in the world of weddings. By winning multiple awards and securing a series of magazine features, we reached a larger audience and improved brand awareness.
At CB Digital Design, we strongly believe that PR and marketing go hand in hand. We combined both our strategies to smash the clients goals and create a flood of on-going success!
COPYWRITING & BLOG CONTENT
SOCIAL MEDIA MANAGEMENT
Our team of social media experts designed bespoke illustrations, wrote unique & searchable captions and regularly updated the clients hashtag strategy to ensure the desired audience were seeing/engaging with the content.
We managed content scheduling, daily customer engagement & stories on Instagram.
We designed a completely bespoke brochure style website. We made sure that each page guides the user to take action, whether that be; making a booking, reading a blog or clicking on to their social pages.
We take time to analyse the SEO optimisation of the website and check this regularly thereafter.
An eye-catching logo design.
This unique and distinctive logo illustrates their passion for the hospitality industry, giving their customers an unforgettable experience. We worked closely with the client to develop a brand that is transferrable across all of their services, from corporate drinks tasting to wedding catering.